Obviously not all your website traffic comes from the search engines, there are people coming to your site by clicking on your website name you have in your email signature, from social media sites like Twitter and Facebook, specialist directories, direct to the site by simply typing the website name into the address bar, they can come from website adverts and banners and a variety of other places.
There follows a few stats from a random website’s statistics taken over a week period in October 2010.
Pages/Visit 1.41
Pages per Visit roughly translates as the average number of pages viewed on a visit to your site. Repeated views of a single page are counted. (more page views is normally better her)
Average time spent on Site 1 Minute 49 Seconds
Average time spent on Site is the average duration of a visit to your site. (longer is normally better here)
Website percentage (%) of new Visits 66.97%
Percent of new Visits is the percentage of visits by people who had never visited your site before. (Google can tell the IP address of each visit)
Bounce Rate 44.77%
Bounce Rate The percentage of single-page visits, in other words the visits to the site where the person left your site from the entrance page (normally lower is better – a bouce rate of under 30% is normally good and a bounce rate of over 80% is normally poor)
Full list of website traffic sources
Rank Source / Medium (Visits Pages/Visit)
1. google / organic 263 (1.40)
2. direct / (none) 71 (1.45)
3. idc-guide.com / referral 26 (1.65)
4. google / cpc* 19 (1.70)
5. dive-centers.net / referral 10 (1.50)
6. facebook.com / referral 6 (1.17)
7. tauchbasen.net / referral 6 (1.50)
8. yahoo / organic 5 (1.40)
9. bing / organic 3 (2.00)
10. search / organic 3 (1.00)
11. webdive.ru / referral 3 (1.33)
12. google.co.uk / referral 2 (1.50)
13. scuuuba.com / referral 2 (1.00)
14. search.sky.com / referral 2 (1.00)
15. stumbleupon.com/ refer 2 (1.50)
16. aol / organic 1 (1.00)
17. delicious-webdesign.com 1 (1.00)
18. dmoz.org / referral 1 (1.00)
*cpc is google adwords / pay per click advertising

Google Rating
5.0
Based on 77 reviews
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