Search engine optimisation is a difficult process. It is important that you make sure that your website does not use the following SEO methods:
- automatically created doorway pages
- cloaking and false redirects (showing different pages human web surfers and Google)
- hidden text or hidden links
- obviously paid links
- fully automated, unrelated and centralized link farms
All of these methods are considered spam by Google and other search engines. If you use them then chances are that search engines will penalise or demote your website sooner or later.
Before we start to optimise your web pages, we have to check if you used these methods before to promote your website.
