If you want to give your articles an even bigger SEO boost, use a video, especially on a ‘how-to’ article. Google loves displaying content that contains multi-media and if your article is well-written, a video will help it rank higher. You should insert the title of the video inside an H2 tag and make sure to use a keyword. Some article directories will allow you to include a video description so make sure to insert a keyword in there as well.
Make sure to include hyper-text links in all your articles to give your website an SEO boost. You want to create the links using your keywords because that’s how Google determines the subject matter of your website. Try to use different keywords inside the hyper-text links and make sure to deep link to different pages of your website.
There you have it! If you want to get the maximum SEO benefits out of your article marketing efforts, follow the steps above. Make sure to insert a keyword in the beginning of the article title, use a keyword in subheadings and in a picture’s name and alt tag.
