Instagram has become a big contender in the race to dominate the Social Media market. And as Social Media has become the pillar of the online experience, it is becoming more and more important to move your business into the online world.
Instagram is a visual social media channel, which entirely manifests as a photo sharing platform. Visual content, both images and videos, present an advantage over text-based ads as 40% of consumers respond better to visual information than just plain text.
Instagram is growing at an extremely fast pace, with other 500 million monthly users, who are collectively responsible for more than 95 million posts daily. Many businesses still are not active on the social network, despite it presenting a huge marketing opportunity for businesses of varying sizes and across multiple industries.
