Sent this to a client recently and thought it highlights some requirements and goals to achieve to commence a website redesign and SEO project that maybe of interest.
delicious webdesign needs from website client
1 need hosting account username password (or simply ftp / transfer authorisation)
2 google account details (to see / check adwords info)
3 psd format (layer format) of your logo
4 More Testimonials and existing ones ‘re-written’ (keywords added) with new key search terms added (location and treatments)
5 New images (decision on how many galleries required)
6 Confirmation of service names and give them in priority order.
7 More example website frameworks you love.
8 Start looking for new stock images on stock image galleries.
immediate action points for delicious
1, review content – remove duplicate content
2, identify content for services that is needed
3, create new content
4, create new pages for new content
5, optimise new pages and then optimise existing pages
6, review your google local place listings
7, review google adwords
8, install google analytics
Requirements
To get the website working and bring in clients
Less reliance on PPC payments that are currently £x per month
SEO project /rewrite / redesign
Single page newsletter with cms
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